Taking on Casual Employees for the Holiday Season

The holiday season is fast approaching, certainly not a holiday for many Rotorua businesses now ramping up to cope with demands of Christmas and summer – including taking on casual staff. Staff employed on a casual agreement are an important resource in Rotorua’s economy driven by industries such as tourism and forestry with seasonal workflows. However, it’s important to understand the tax and employment law implications of hiring ‘casuals’. While…  Read more

Building on Positivity

Reading the Daily Post Business Extra section recently, you’d think that things were ‘looking up’ for Rotorua.  All these people setting up new businesses or expanding existing businesses!  What are they thinking!  Back in my day, you got ahead by having a good stable career. Had you fooled, bet you thought you were reading the ‘Letters to the Editor’. I have previously written about an ANZ privately owned business survey…  Read more

9 Reasons You May Consider Switching to Cloud Computing

Don’t be left up in the air by traditional IT solutions. Check out the top 9 advantages for small businesses switching to cloud computing. Cloud computing is fast becoming the norm because storing information and using software hosted on the Internet has many advantages. 1. Save money Traditionally, a small business spends money licensing software or buying packages to install or download onto individual computers. Cloud computing, on the other…  Read more

Pulling the Crowd

Social media and the internet have created a seismic shift globally in the way we market our products and services and now, even more so, the way we raise money. I am talking about crowdfunding, the powerful online tool that matches organisations needing support with people willing to give. Initially a donation-based platform for personal and charitable projects – most of us know about or will have donated via PledgeMe,…  Read more

Optimizing Your Website for Local Searches

Local search engine optimization (SEO) is an important part of any online marketing strategy for traditional businesses which service a specific geographical area. Local SEO works in much the same way as normal SEO, although there are some important differences to consider. Taking the time and trouble to optimize your website for local is essential due to the fact that about a fifth of desktop queries and more than half…  Read more

The Importance of Getting Back to Basics

Working with people on the very harsh edge of poverty is a powerful reality check when it comes to realising what matters in life – and in business – as I was reminded during a recent break in Fiji. Rather than lounging in a Fijian tourist resort walled off from reality, I was at the coalface working as a volunteer with the NZ Aid Koroipita Rotahomes Project which is providing…  Read more

How to Attract and Retain Top Talent

The best companies attract and retain top talent. Finding the best people takes time, but it is an investment that can save you money over the long haul. The more effort you put into finding the right people, the less likely that they will move on when another opportunity arises. Here are some strategies for attracting and retaining top talent. Give Yourself Time A senior manager has quit, leaving a…  Read more

Cranking up for Crankworx

Extended hours, extra staff, more space, more equipment, more food … just a few of the factors Rotorua businesses need to consider in cranking up services for Crankworx. Business is expected to surge with Rotorua selected as the Southern Hemisphere venue for this major mountain biking event for the next three years – starting on March 25-29 2015. Are we ready? Skyline’s on to it already, as reported in a…  Read more

8 easy ways to promote events online

Online marketing tools make it inexpensive and easy to promote your events online. If you want to expand your business and offer webinars or offline events, these eight tools will create online buzz about your event to a worldwide audience. When interacting with people on the Internet, remember to always act in a polite and courteous manner. Don’t spam invitations or promotions about your event 24, 7. Use common sense…  Read more

To the Little Guy

I wrote in April this year about the need for main contractors in the building industry to complete due diligence on sub-contractors when entering into building contracts in order to ensure the completion, and financial viability, of the contract. Now for some balance to that story. Soon after writing that column, a Christchurch sub-contractor dug up an entire carpark out of frustration for not being paid by the main contractor.…  Read more

5 Cheaper Ways To Advertise Your Business

Advertising is an essential component of success for any business. Proper advertising ensures more sales, but if you choose the wrong options, it can be a very expensive proposition. Let’s look at five ways you can reduce your business’s advertising expenditure without affecting your results. Referrals A referral program encourages your current customers to send their friends to your site, and to earn rewards for their efforts. It’s a great…  Read more

What Does Success Look Like For Me – Plan To Succeed!

Between 50% and 75% of small businesses fail within three years of commencement, an unfortunate statistic that could be significantly reduced if more businesses were asking themselves a critical question – what does success look like for me? Identifying this factor is a big part of developing a business plan and once in place, that plan can help you avoid becoming part of these statistics because, quite simply, failing to…  Read more

An Opportunity Exists for Similar Businesses

Having recently been at the heart of a merge of two accountancy practices – BDO Rotorua with ReSolve Accountants – I can confirm that what we have been actively advising some clients to consider really does work. A merger is different to a takeover, typically involving two relatively equal businesses making the mutual decision to become and operate as one entity. A takeover is where one typically larger business absorbs…  Read more

The Labour Party Fiscal Policy

The Labour Party’s Fiscal Plan was recently announced and, of course, being a Chartered Accountant, I was naturally drawn to their tax policy. Now, tax policy by itself, won’t hang a government or hand the reins of power to a new government, but it is surprising how heated some people can get about tax policy and there will be plenty of arguments aired from either side of the centre line…  Read more

The Sober Side of being a Director of an Owner Operated Company

What do the following have in common? • Sir Douglas Graham • Rob Petricevic • Gloria Davis They have all been charged with offences in their capacity as a director of a company. Sir Douglas Graham, you will know, was Chairman of Lombard Finance and in that capacity he and the other directors signed a prospectus with false information. Justice Robert Dobson stated at the trial “I am satisfied that…  Read more

What’s Your Unique Core Differentiator?

Having a well-formed personal brand in business is very important in this digital age where people increasingly expect and want to make real ‘connections’ with real people. So I was inspired to read about Rotorua business women Leanne Mulcahy’s new business venture LM International Ltd in The Daily Post last week. Leanne is helping women in business gain confidence and create their own personal brands, as a unique core differentiator…  Read more

Raising the Bar – Great Customer Service

I recently returned from a family holiday to Fiji and was catching up on the local happenings by reviewing the previous two weeks’ editions of the Daily Post and the first paper I picked up was the Friday 16th May edition with the headline Raising the Bar: Great service the goal. Imagine my surprise (and delight) on reading this having just spent my last day in Fiji comparing my time…  Read more

Challenges Associated with Managing Time

Everyone only has 24 hours in every day, yet some people appear to be able to achieve more than others.  Why is that?  It’s because they know exactly what it is that they want to achieve. In order to better manage time it is vital to set your direction, ensuring you’re on track and the goals you’ve set are being met. There are two types of goals – short term…  Read more

Drug ban shows need to manage risks

Like it or not, last week’s announced ban on sale of legal highs will have a major impact on those businesses that were doing the trade – a business risk they probably hadn’t accounted for, in the short-term anyway. This combined with ongoing bad weather events devastating farms around the country and predictions of worse to come as we head into an El Nino cycle – are graphic reminders of…  Read more

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